Brentwood, 2.49pm: 5°C, haze

Money for nothing!


Well to my mind this guy is getting money for nothing.

Nevertheless he is making a fortune – the equivalent of over £17m in the last year and yet he’s only 8 years old!

So what does he do?  He reviews toys on YouTube. Yes, that’s all!

The boy known only as Ryan used to be an avid viewer of toy review videos then asked his mother why he was not on You Tube with the other kids so his parents then proceeded to set up a company called Ryan Toys-Review in 2015. They then went and bought a Lego Train Set and it all started from there.

He now posts a new video almost every day, which have amassed almost 26 billion views and he has no less than 17.3m followers, the majority of whom are aged between 3 and 7. His most popular video was watched no less than 934,602,459 times.

Ryan’s videos have become so successful that he now has his own line of toys including a Giant Mystery Egg, which is filled with different toys including slime, lights and a limited edition squishy toy.

Ryan claims his success is due to the fact that he’s entertaining and funny.

Of his total $22m earnings, all but $1m is generated by advertising shown before the videos, the remainder coming from sponsored posts, but his earnings don’t include tax or fees charged by agents and lawyers.

His family have now created a second channel called Ryan’s Family Review which features the family completing different challenges, vlogs and a tour of the family’s house. 

Unsurprisingly Ryan’s mother, a former high school chemistry teacher, has quit her job to work full-time on her son’s channel.

I wonder what he’ll get for Christmas – he’s probably got everything he wants anyway!

Being a Tuesday, Margaret Mills returned today with news of an unusual reference library established in Maldon in 1704 by a Dr Plume, who was both the vicar of Greenwich and Archdeacon of Rochester but lived in Maldon. 

If you missed it, listen again here to what Margaret told me today: –

See you again next week,
Scott

 

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