When we first heard about matched betting, we were sceptical, like many others. How could it be possible to make a significant amount of money risk-free by simply using bookmaker promotions? After a few weeks of research and a bit of cautious experimentation, we realized that the hype was real. Matched betting truly is a legitimate way to earn extra income.
In this blog, we’ll share real-life matched betting success stories, including how one bettor made £1,000 in their first month. These case studies show that with a bit of patience, time, and the right strategy, matched betting can be a powerful way to boost your bank balance.
Meet Sarah: How She Made £1,000 in Her First Month of Matched Betting
Sarah, a 26-year-old university graduate, was looking for ways to make money online while searching for a full-time job. After stumbling across matched betting on a forum, she decided to give it a try. She set a goal to make £1,000 in her first month and approached it with discipline. Here’s how she did it:
Step 1: Starting Small and Learning the Ropes
Sarah began with just £100, a modest starting bankroll that allowed her to take advantage of the low-risk sign-up offers. She spent her first few days watching YouTube tutorials, reading guides, and learning how to use betting exchanges.
She started with one bookmaker—Bet365—which offered a simple sign-up bonus: a 100% deposit match up to £100. She deposited £100 and placed a £100 qualifying bet on a football match. Using a matched betting calculator, Sarah placed a lay bet on the same event using Betfair Exchange to cover her risk.
By the end of her first bet, she had unlocked the free bet and earned a small profit of around £15 after commission fees. The feeling of success gave her the confidence to move forward.
Step 2: Scaling Up with Multiple Bookmakers
After successfully completing her first offer, Sarah began to scale up her efforts. Over the next two weeks, she signed up with 10 different bookmakers, each offering bonuses and free bets. Here are some key examples:
- William Hill: Sarah received £30 in free bets after placing a £10 qualifying bet.
- Coral: With a £5 deposit, she unlocked £20 in free bets, which netted her around £17 in profit after placing her lay bets.
- Ladbrokes: A £50 free bet offer led to a profit of around £40 once her lay bets covered the outcomes.
Each offer took around 15-30 minutes to complete, including finding the right events to bet on and calculating the lay bets. By the end of the second week, Sarah had made over £450. Her confidence grew as she became more familiar with different offers and strategies.
Step 3: Utilizing Reload Offers
Once Sarah had exhausted the sign-up offers, she moved on to reload offers—ongoing promotions for existing customers. Bookmakers often offer reload promotions around big sporting events, so Sarah made sure to track the offers that appeared around Premier League matches, tennis tournaments, and rugby matches.
One example of a successful reload offer was a £10 risk-free bet during the Cheltenham Festival. Sarah placed a back bet on a horse and laid it on Betfair. After the race, she received a £10 free bet from the bookmaker and turned it into a £7 profit using the same matched betting strategy.
Another reload opportunity came from accumulator insurance offers. If one leg of a football accumulator lost, the bookmaker refunded Sarah’s stake as a free bet. She strategically placed her accumulator bets and ensured that her lay bets covered the outcomes, minimizing risk.
Step 4: Staying Organized
One key factor in Sarah’s success was staying organized. With so many bookmakers and offers to juggle, it’s easy to lose track of bets and deadlines. Sarah kept a detailed spreadsheet with the following columns:
- Bookmaker
- Offer type (sign-up or reload)
- Qualifying bet amount
- Free bet amount
- Profit from each offer
- Deadline for any offers
This organization allowed her to track her progress and see where her biggest wins were coming from. By keeping everything in one place, Sarah avoided the common mistakes of missing deadlines or miscalculating stakes.
The Results: £1,000 in One Month
By the end of the first month, Sarah had made just over £1,000 in profit. Her efforts started small with sign-up offers but scaled quickly as she took advantage of reload offers and promotions. Here’s a breakdown of how she achieved her goal:
- Sign-Up Offers: £600 from the first two weeks.
- Reload Offers: £300 from ongoing promotions.
- Accumulators and Event-Specific Promotions: £100 during the last two weeks.
Tom’s Story: Balancing Matched Betting with a Full-Time Job
While Sarah had the flexibility to devote more time to matched betting, Tom—a full-time employee—decided to give matched betting a go in his spare time. His goal was to supplement his income by making an extra £300 to £500 per month.
Step 1: Finding Time After Work
Tom began with a £150 bankroll and tackled matched betting during evenings and weekends. Since he had less free time, he focused on high-value sign-up offers and only pursued reload offers that were easy to manage.
The key for Tom was efficiency. He used odds-matching software to find the best matches for his bets quickly, allowing him to make the most of his limited time. On average, he spent 1 to 2 hours a day on matched betting, aiming to make at least £10 profit per session.
Step 2: Building a Consistent Side Income
Over his first few weeks, Tom earned £400 from sign-up offers and an additional £200 from reloads and event-based offers. He took advantage of smaller free bet offers during big football matches and kept his approach simple to avoid overcomplicating things.
By the end of the first month, Tom had made £600 in profit, and more importantly, he realized that matched betting was a sustainable way to generate a side income. He continues to make between £300 and £500 each month, all while working his full-time job.
Common Themes for Matched Betting Success
From Sarah’s £1,000 month to Tom’s steady side income, these stories show that matched betting can be incredibly lucrative when approached correctly. Here are some key takeaways from their journeys:
- Start Small: Both Sarah and Tom began with modest bankrolls, using £100 to £150 to get started. Matched betting doesn’t require a large upfront investment.
- Stay Organized: Whether you’re juggling multiple offers or working with limited time, organization is crucial. Use spreadsheets or tracking tools to keep track of your bets and deadlines.
- Focus on High-Value Offers: Sign-up offers provide the most significant initial boost to your earnings. After those, focus on reload offers and promotions around big events.
- Manage Your Time: Even with a full-time job, Tom was able to make a substantial side income by efficiently using his evenings and weekends.
- Avoid Common Pitfalls: Sarah and Tom both avoided common mistakes like miscalculating stakes or missing out on deadlines by using odds-matching tools and double-checking their bets.
Is Matched Betting Right for You?
Sarah and Tom’s stories show that matched betting can be a highly profitable and sustainable way to earn extra income. While it requires some learning and organization, the rewards are well worth it for those willing to invest the time.
Whether you’re looking to make £1,000 in your first month like Sarah or supplement your income like Tom, matched betting is a flexible, low-risk opportunity that many have found to be worth their time.
If you’re inspired to get started, make sure you start with a small bankroll, stay organized, and focus on finding the best offers. Who knows? You might just be the next success story!