Since its inception, the Internet has become something separately existing and so integral from our daily life that it has become capable of providing unlimited opportunities in global communication, in full-fledged work, as well as in organizing the leisure of users. The online entertainment industry is extremely diverse. First of all, these are gaming portals that provide access to casino not on gamstop uk games. Gambling fans spend a lot of time making bets, which means that manufacturers try to interest them and introduce as many innovations as possible. The emergence of AI in the media industry has the potential to change how audiences perceive online entertainment. Large media are using AI to improve productivity by automating repetitive tasks. In addition, automation can help content creators and artists spend less time delivering exciting content to viewers and more focus on creativity. Let’s look at how artificial intelligence is being used in the media and entertainment industry today and what to expect shortly.

Development of Mobile Technologies

In the era of modern technology, almost everyone has a mobile gadget with access to the World Web. It is used by large gambling companies trying to provide more favorable conditions for using mobile platforms. Online gambling makes the world’s slots as accessible as possible for all gambling fans, as players need to download a mobile application and enter their accounts. Some statistics:

• The share of users who use mobile phones for gambling has increased by 117%;
• Two years ago, 70% of gambling platforms’ customers used smartphones for entertainment. This figure increased significantly in 2020. The same goes for sports betting;
• According to analysts, 50% of gambling companies’ profits come from mobile versions.

The value of the global mobile gambling market is also expected to increase. According to preliminary data, in 2027, their price will increase to $ 250 billion. In the meantime, the coronavirus pandemic crisis has influenced the development of the market! It is estimated at $ 80 billion.

Active AR and VR Implementation: Feel Yourself at the Centre of Events

Virtual reality has already changed the entertainment industry. VR headsets can transfer players in a simulated environment, providing them with the feeling that they’re really in the game. While virtual reality is already an essential component of the entertainment industry, artificial intelligence makes it all the more compelling. Artificial intelligence can make characters in the background smart. It is an excellent opportunity for participants to react like in real-life scenarios. The combination of technology is designed to work wonders in entertainment, especially online casino uk gaming. Augmented reality, in turn, has the potential to transform the sports viewing experience. For example, NFL broadcasts are accompanied by various visuals on the pitch to make it easier for the viewer to follow the game. In general, entertainment platforms make multimedia searches much more difficult. AI is convenient for making functionality more efficient.

Interactivity and Personalization: The Essence

A combination of several technical innovations helps to create interactive attractions. So, users can control the scenario of the game or its ending. Apps and integrations with other systems allow you to continue working outside the game or even an amusement park and help you interact with visitors outside of it. Holovis’ Ride & Realm and Alterface’s Wander are examples of these increasingly sophisticated and personalized rides. By capturing images, Picsolve’s new facial software identifies visitors at multiple content creation points and creates a personalized photo album for those who choose. WiFi and mobile phone tracking are used by museums, galleries, and exhibitions such as the National Gallery in London to analyze visitor flow and behavior. The Disney patents hint at rides that can be customized after reading the emotional responses of the visitor, creating and modifying the level of thrill based on their emotional state, based on facial recognition.

Finally: The Result of Technology Implementation in the Entertainment Industry

IT is changing the leisure and entertainment industry at an incredible rate. Video games, virtual reality, HD holograms – this is not a complete list of computer technologies that are gradually being mastered by the film industry, art, sports, and other areas of culture and entertainment. There are various benefits of integrating AI and mobile technologies into entertainment. AI is transforming the industry, and its impact on how media content is delivered and evaluated will only grow each year. It ameliorates the efficiency of business processes, solutions, and user experience in the entertainment world.