Anyone who keeps up with the latest news is already aware that virtual businesses are booming. Not only are they able to reach a decidedly wider audience, but it is now possible to create an entirely customised website in order to present the customer with an entirely unique branded experience. Many of these benefits are the direct results of what is known as cloud-based e-commerce. However, what does the concept of “the cloud” actually signify? What benefits does it have to offer and will it be able to provide your Phoenix business with room for upward mobility? Let us take a look at these questions from a down-to-earth point of view. 

How do Cloud-Based Systems Function? 

Whether you realise it or not, the chances are high that you rely upon cloud-based software packages every day. The most common example is an email account. All of the associated information is stored within a virtual framework; waiting to be accessed by those who possess the correct credentials (such as a username and a password). The main purpose of a cloud-based software package is that it is able to store important information for the end user until a later date. This is the very same reason why many individuals choose to send personal data and photos to their email account. Even if an entire operating system collapses, this information will remain secure within the cloud. 

If we translate this concept to the business world, it should become clear why cloud-based e-commerce solutions are important in terms of data redundancy. However, they are also associated with many other unique advantages such as: 

• Fully customisable themes.
  

• Integration with any IT system.
  

• Available support 24 hours a day and 365 days a year.
  

• Marketing templates and a host of different sales vehicles.
  

The real question is whether or not cloud-based enterprise ecommerce solutions are the appropriate choices for your business. 

Is it Right for My Business? 

The simple answer to this question is a resounding “yes”. The reason for such an assumptive observation is that the modern systems such as those offered by online providers such as Shopify are entirely scalable in nature. In other words, they can adapt to organisations of all sizes and they offer completely industry-agnostic tools. There is literally no task too large or too small that they cannot handle. 

However, keep in mind that cloud-based software represents only a single piece of the larger e-commerce puzzle. It would be irresponsible to expect results based off of these platforms alone. Your Phoenix business requires just as much hard work, dedication and motivation if you hope to enjoy long-term success. Modern e-commerce architecture is simply meant to provide you with a strong foundation. 

Cloud-based computing solutions are here to stay. The real question is whether or not you choose to leverage them to your advantage. Whether you own a local startup firm or you are considering an expansion into the international community, platforms such as Shopify will offer tangible results.